We've been able to systemize that solution and package it in a way that over 20,000 business owners just like you have put into action and seen results to the tune of millions of opt-ins.
They key was to stop giving away iPads, and start giving away prizes related to what you do and sell. This literally changed the game for thousands of businesses overnight.
When you do this, every single person who enters your contest has raised their hand to say "I'm interested in this prize - which means I'm interested in your products or services".
And because it's a contest you have built-in scarcity and risk-reversal.
Imagine how much easier it will be to sell your product at the end of your contest when you've spent the days or weeks of your contest seeding the benefits of your prize (which is either identical, or similar to what you're going to sell them later)?
You won't have to be hounding these leads for a sale about a product they have no interest in - instead you'll be working with a massive list of interested, qualified prospects.
Imagine a huge group of people both interested in your offer, and willing to buy if you make it worth their while. AND, what if those same people were motivated to get OTHER qualified prospects in their network to give you their name, email etc as well?
In a lot of ways, this is the perfect storm of lead generation.