For a grand total of $7,500 ($4,000 of which was on a credit card)... founder Travis Ketchum set out to solve his biggest challenge in growing an online business from scratch - something every small business needs to survive.
How to build an big email list, quickly.
His solution was to run a contest, but all available solutions at the time gave points to contestants for the act of sharing instead of giving an incentive for the actual opt-in.
After several developers and many of the same mistakes every non-technical founder goes through when trying to create a software company he finally had something that worked.
Contests instantly helped Travis add thousands of people to his email list, and the product launched to thousands of new customers within just a few months of entering the market.
And suddenly, Contest Domination changed the way people think about viral lead generating campaigns.